วันเสาร์ที่ 16 กรกฎาคม พ.ศ. 2554

Journal 5

             I ’m really joyful  because our class had special activity. Every group prepared a role play for job interview. For my group, singer  interview.  I were interviewer so I had to act as a strict interviewer. Palm and Prae were commentators  while Mai and Miw were applicants. We did it our best!  especially  Miw ,she is  good acting. She made classmate and Aj.Kob laugh out loud! Every group was great today.
            From this activity, I actually understood the real job interview include formal question and language (ability of English skill) or what should I do if I am in this situation. I know job interviewing never seems to get any easier so I have to try and practice answering interview questions and during the job interview  try to relax and stay as calm possible. Make eye contact with the interviewer. Listen to the entire question before you answer and pay attention.
                                                    Nothing has come easy.  Keep fighting!

Journal 4

     For this week, I get a new idea/creativity about marketing strategy  from this course.  The company need to create unique of products to persuade customers such as  production positioning (unique selling point) promotion strategies or brand value. If your company create the point of selling that are outstanding and different. It’ll make your products are more interesting. For instance, Starbuck Coffee. I think unique selling point of Starbuck is coffee flavor.
      Product definition:  Product = Product + service + after sale service. I think it’s very important in marketing strategy. How to build a  successful brand. How to make impression for consumers. However, I know it was not easy to make one well- know product and success in business. But if you try to create new idea  for your product. It’s not difficult!
                                            Think different & Make different!

Journal3

       Aj. Kob talked about “What are woman’s bag vs what is really in your bag?”  My group  surveyed each bag that members wore or carried today and separated  which  is brand or non-brand products  such as bags, cosmetics , mobile-phone ,shoes include bra that you wore today etc. Then my friend and I presented our product. For other group, I hardly believe 10  brands belong to one person. someone use  non- brand all product.
        After that, I learnt about Maslow’s Hierarchy of need. I get knowledge that I never know before. People have many reason to buy something but it’s not just basic needs .What do you really want from product? In fact, you don’t just want products but  you know? in your subconscious mind ,you want safety, belonging ,ego-esteem or self-Actualization. And you what do you really want from product?